esure Car Insurance: Motorists undeterred by high petrol prices 

esure Car Insurance: Motorists undeterred by high petrol prices

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UK motorists will not be deterred from driving their cars even if petrol prices rise sharply, according to esure Car Insurance.

Prices would have to double before people would consider dumping the car in favour of public transport, a study by esure Car Insurance has discovered.

As many as one in three drivers said they do not pay attention to where the cheapest petrol prices are found in their area and would not travel any further to get it anyway.

In total, 37 per cent of motorists said they would not consider replacing their car for a more fuel efficient model in the next three years.

Mike Pickard, head of risk and underwriting at esure, said: "There are simple ways that motorists can prevent their cars from guzzling up their pennies, driving steadily and carefully, with no excessive braking or speeding."

The average price of unleaded petrol in the UK, is around 94.3 pence per litre according to what price.co.uk, but esure Car Insurance claims that drivers would not be priced out until that figure has at least doubled.

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